Description

The Business Development Manager will lead the platform market development strategy and commercial execution of the Kem Krest Lubricants Manufacturing capability. This role will drive platform growth by collaborating cross-functionally to identify new market opportunities and secure sales both inside and beyond the automotive sector. Ensuring scalability and repeatability for similar clients or industries. This role is primarily a sales/business development role (50%), with additional marketing responsibilities (30%), and financial accountability (20%) for the success of the platform.  

Responsibilities: 

Platform Marketing & Positioning

• Understand pain points across a customer’s complex supply chain: logistics, procurement, inventory, fulfillment, etc.to a dealership network
• Develop and execute market development strategies for Chemical Manufacturing Platform
• Create compelling sales collateral and marketing content in collaboration with the Kem Krest marketing team.
• Articulate the value proposition of the platform to internal stakeholders and external customers.
• Deliver platform capability presentations to large audiences (50 – 100+ attendees) at trade shows and other events.   

Solution Design

• Represent the customer in the design of custom solutions that combine Kem Krest capabilities in a compelling and competitive way, combining capabilities to meet customer needs.
• Collaborate with cross-functional teams to design integrated, customized solutions to provide a compelling value proposition to the customer

Business Case Development

• Build ROI models and cost-benefit analyses for proposed solutions.
• Partner with finance and sales to ensure commercial viability, pricing models and margin potential in specific markets and customer segments.

Sales Enablement & Support

• Partner with Account Executives & Center of Excellence to sell platform to existing customers and new customers, in new market verticals.
• Drive alignment between platform capabilities and customer needs.
• Develop and/or collaborate on the development of sales presentations and RFP responses.

Pricing & Financial Modeling

• Collaborate with Operations and Finance to ensure accurate cost modeling and competitive pricing.
• Support quote development for prospective customers using validated cost inputs.
• Benchmark pricing against industry standards and competitors.

Market Expansion & Strategy

• Research and identify new market opportunities for platform application outside of the automotive industry
• Develop go-to-market strategy and initiate outreach to potential customers in adjacent industries.
• Monitor industry trends and customer feedback to inform platform evolution.

Requirements

• Bachelor’s degree in business, Marketing, Supply Chain, or related field; MBA preferred.
• 7+ years of experience in the Chemical Manufacturing industry, specifically with a mix of sales/marketing or product management experience of a finished lubricants portfolio preferably in the automotive market.  Consideration will be given to adjacent experience managing additive or base oil portfolios for automotive applications.  
• Degree in Chemistry or experience as a lubricants chemist is a plus, if combined with significant lubricants sales experience.
• Strong understanding of 4PL services and automotive industry dynamics.
• Involvement/experience with relevant industry associations such as API, ILSAC, ILMA, STLE, PPC, etc.
• Proven ability to develop marketing strategies and sales collateral.
• Experience with pricing strategy and financial modeling.
• Excellent communication, collaboration, and project management skills.
• Entrepreneurial mindset with a passion for innovation and growth.